Little Fires Co. is thrilled to announce the launch of its new website at littlefiresco.com. Through vibrant illustrations, this initiative joyfully brings to life unique sayings, expressions, and idioms from cultures all around the world.
The two co-founders, Cathleen Tseng and Bonnie Chan, began this collaboration out of their belief in the power of art to foster joy, connection and delight.
Through their blog, social media, and weekly newsletter, Little Fires Co. will share content regularly. They will spotlight the quirky wisdom of cultural expressions, as well as the personal stories of travelers from diverse backgrounds.
“Idioms and sayings offer a powerful glimpse into the culture, language and history of a community,” said Cathleen Tseng, co-founder. “My sincerest hope is for Little Fires Co. to be an illuminating window onto new and exciting landscapes.”
Little Fires Co. is excited for their future ambitions to weave community into their artistic mission.
In the future, the cultural discovery initiative hopes to also collaborate with independent illustrators to capture the essence of unique expressions in different languages.
“I love how illustration and language, when united, can help people explore new cultures, connect with each other, and shine a light on their own story,” said Bonnie Chan, co-founder. “We can’t wait for everyone to become a part of that conversation.”
Little Fires Co. encourages visitors to join their email newsletter or follow their Instagram for updates.

