We’re excited to announce that Little Fires Co. has officially joined a partnership with Olala!
Olala is a NYC-based design and gifts store, dedicated to carrying modern, cultural goods from AAPI creatives around the world.
By curating contemporary designs rooted in traditional Asian culture, Olala’s mission is to inspire a new generation to celebrate tradition in new, creative ways. In fact, their name “Olala” is a universal sound of pure joy and delight, meant to be recognizable no matter what language one speaks.
Our very first cultural project — our Sparks of Courage card deck featuring 26 inspiring Chinese sayings + expressions — will be carried in Olala’s online shop.
The cards will also be showcased at Olala’s booths at various popups this summer of 2022, including FAD Market on Governors Island during the weekend of June 18-19.

For us, our partnership with Olala is especially meaningful due to our shared values. We, too, at Little Fires Co. are passionate about exploring the world and uniting people across cultures — all through the joyful light of arts and design.
We’re looking forward to and can’t wait for what’s next in our collaboration with Olala.
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